InteractionEventType
Enum describing possible types of payable and free interactions.
Enums |
UNSPECIFIED
|
Not specified. |
UNKNOWN
|
Used for return value only. Represents value unknown in this version. |
CLICK
|
Click to site. In most cases, this interaction navigates to an external location, usually the advertiser's landing page. This is also the default InteractionEventType for click events. |
ENGAGEMENT
|
The user's expressed intent to engage with the ad in-place. |
VIDEO_VIEW
|
User viewed a video ad. |
NONE
|
The default InteractionEventType for ad conversion events. This is used when an ad conversion row does NOT indicate that the free interactions (for example, the ad conversions) should be 'promoted' and reported as part of the core metrics. These are simply other (ad) conversions. |
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Last updated 2024-10-12 UTC.
[null,null,["Last updated 2024-10-12 UTC."],[[["This enum outlines the different types of interactions a user can have with an ad, categorized as payable or free."],["Interaction types include clicks, engagements, video views, and general ad conversions, each with a specific meaning for tracking and reporting."],["`UNSPECIFIED` and `UNKNOWN` values serve as placeholders for undefined or unknown interaction types."],["`NONE` is the default type for standard ad conversions not intended for core metrics reporting, distinguishing them from payable interactions."],["Clicks typically lead users to an external website, while engagements signify in-place interactions, and video views track video ad consumption."]]],[]]