To discuss and provide feedback on our products, join the official Google Ads Discord channel in the Google Advertising and Measurement Community server.

PaymentMode

Enum describing possible payment modes.

Enums
`UNSPECIFIED`	Not specified.
`UNKNOWN`	Used for return value only. Represents value unknown in this version.
`CLICKS`	Pay per interaction.
`CONVERSION_VALUE`	Pay per conversion value. This mode is only supported by campaigns with AdvertisingChannelType.HOTEL, BiddingStrategyType.COMMISSION, and BudgetType.STANDARD.
`CONVERSIONS`	Pay per conversion. This mode is only supported by campaigns with AdvertisingChannelType.DISPLAY (excluding AdvertisingChannelSubType.DISPLAY_GMAIL), BiddingStrategyType.TARGET_CPA, and BudgetType.FIXED_CPA. The customer must also be eligible for this mode. See Customer.eligibility_failure_reasons for details.
`GUEST_STAY`	Pay per guest stay value. This mode is only supported by campaigns with AdvertisingChannelType.HOTEL, BiddingStrategyType.COMMISSION, and BudgetType.STANDARD.

Except as otherwise noted, the content of this page is licensed under the Creative Commons Attribution 4.0 License, and code samples are licensed under the Apache 2.0 License. For details, see the Google Developers Site Policies. Java is a registered trademark of Oracle and/or its affiliates.

Last updated 2025-10-10 UTC.

PaymentMode Stay organized with collections Save and categorize content based on your preferences.