Possible values for Custom placeholder fields.
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Not specified. |
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Used for return value only. Represents value unknown in this version. |
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Data Type: STRING. Required. Combination ID and ID2 must be unique per offer. |
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Data Type: STRING. Combination ID and ID2 must be unique per offer. |
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Data Type: STRING. Required. Main headline with product name to be shown in dynamic ad. |
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Data Type: STRING. Optional text to be shown in the image ad. |
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Data Type: STRING. Optional description of the product to be shown in the ad. |
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Data Type: STRING. Full address of your offer or service, including postal code. This will be used to identify the closest product to the user when there are multiple offers in the feed that are relevant to the user. |
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Data Type: STRING. Price to be shown in the ad. Example: "100.00 USD" |
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Data Type: STRING. Formatted price to be shown in the ad. Example: "Starting at $100.00 USD", "$80 - $100" |
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Data Type: STRING. Sale price to be shown in the ad. Example: "80.00 USD" |
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Data Type: STRING. Formatted sale price to be shown in the ad. Example: "On sale for $80.00", "$60 - $80" |
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Data Type: URL. Image to be displayed in the ad. Highly recommended for image ads. |
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Data Type: STRING. Used as a recommendation engine signal to serve items in the same category. |
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Data Type: URL_LIST. Final URLs for the ad when using Upgraded URLs. User will be redirected to these URLs when they click on an ad, or when they click on a specific product for ads that have multiple products. |
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Data Type: URL_LIST. Final mobile URLs for the ad when using Upgraded URLs. |
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Data Type: URL. Tracking template for the ad when using Upgraded URLs. |
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Data Type: STRING_LIST. Keywords used for product retrieval. |
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Data Type: STRING. Android app link. Must be formatted as: android-app://{package_id}/{scheme}/{host_path}. The components are defined as follows: package_id: app ID as specified in Google Play. scheme: the scheme to pass to the application. Can be HTTP, or a custom scheme. host_path: identifies the specific content within your application. |
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Data Type: STRING_LIST. List of recommended IDs to show together with this item. |
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Data Type: STRING. iOS app link. |
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Data Type: INT64. iOS app store ID. |