--- v17/common/bidding.proto 2024-08-06 12:42:05.000000000 +0000 +++ v17-1/common/bidding.proto 2024-08-06 12:42:15.000000000 +0000 @@ -216,3 +218,34 @@ // not. optional bool enhanced_cpc_enabled = 4; } + +// Fixed CPM (cost per thousand impression) bidding strategy. A manual bidding +// strategy with a fixed CPM. +message FixedCpm { + // Fixed CPM bidding goal. Determines the exact bidding optimization + // parameters. + google.ads.googleads.v17.enums.FixedCpmGoalEnum.FixedCpmGoal goal = 1; + + // Additional information related to bidding goal. + oneof goal_info { + // Target frequency bidding goal details. + FixedCpmTargetFrequencyGoalInfo target_frequency_info = 2; + } +} + +// Target frequency bidding goal details for Fixed CPM bidding strategy. Only +// relevant if the goal of the bidding strategy is `TARGET_FREQUENCY`. +message FixedCpmTargetFrequencyGoalInfo { + // Target frequency count represents the number of times an advertiser wants + // to show the ad to target a single user. + int64 target_count = 1; + + // Time window expressing the period over which you want to reach + // the specified target_count. + google.ads.googleads.v17.enums.FixedCpmTargetFrequencyTimeUnitEnum + .FixedCpmTargetFrequencyTimeUnit time_unit = 2; +} + +// Target CPV (cost per view) bidding strategy. An automated bidding strategy +// that sets bids to optimize performance given the target CPV you set. +message TargetCpv {}
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Last updated 2024-08-06 UTC.
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