报告
使用集合让一切井井有条
根据您的偏好保存内容并对其进行分类。
检索报告时,跟踪模板、最终到达网址、最终到达移动网址和自定义参数均可作为属性使用。请注意,最终到达网址和最终到达移动网址在报告中会呈现为重复的字符串值:
final_urls {
value: "http://www.example.com/locations/mars/"
}
final_urls {
value: "http://www.example.com/cruise/space/"
}
查询示例
以下查询会检索所有加大型文字广告的最终到达网址:
SELECT
ad_group_ad.ad.name,
ad_group_ad.ad.final_urls
FROM ad_group_ad
WHERE ad_group_ad.ad.type = EXPANDED_TEXT_AD
自定义参数以 CustomParameter
类型的重复消息对象返回,如下例所示:
url_custom_parameters {
key {
value: "promocode"
}
value {
value: "NYC123"
}
}
url_custom_parameters {
key {
value: "season"
}
value {
value: "spring"
}
}
以下查询会从所有搜索广告中检索网址自定义参数:
SELECT
ad_group.name,
ad_group.url_custom_parameters
FROM ad_group
WHERE ad_group.type = SEARCH_STANDARD
如未另行说明,那么本页面中的内容已根据知识共享署名 4.0 许可获得了许可,并且代码示例已根据 Apache 2.0 许可获得了许可。有关详情,请参阅 Google 开发者网站政策。Java 是 Oracle 和/或其关联公司的注册商标。
最后更新时间 (UTC):2025-08-27。
[null,null,["最后更新时间 (UTC):2025-08-27。"],[[["\u003cp\u003eTracking templates, final URLs, final mobile URLs, and custom parameters can be retrieved as attributes in reports.\u003c/p\u003e\n"],["\u003cp\u003eFinal URLs and final mobile URLs are displayed as repeated string values within the report data.\u003c/p\u003e\n"],["\u003cp\u003eCustom parameters are presented as repeated message objects of the \u003ccode\u003eCustomParameter\u003c/code\u003e type.\u003c/p\u003e\n"],["\u003cp\u003eSample queries demonstrate how to retrieve final URLs from expanded text ads and URL custom parameters from search ads.\u003c/p\u003e\n"]]],[],null,["# Reports\n\nTracking templates, final URLs, final mobile URLs, and custom parameters are all\navailable as attributes when retrieving reports. Keep in mind that final URLs\nand final mobile URLs are rendered in the report as repeated string values: \n\n final_urls {\n value: \"http://www.example.com/locations/mars/\"\n }\n final_urls {\n value: \"http://www.example.com/cruise/space/\"\n }\n\nSample queries\n--------------\n\nThe following query retrieves the final URLs from all expanded text ads: \n\n SELECT\n ad_group_ad.ad.name,\n ad_group_ad.ad.final_urls\n FROM ad_group_ad\n WHERE ad_group_ad.ad.type = EXPANDED_TEXT_AD\n\nCustom parameters are returned as repeated message objects of the type\n[`CustomParameter`](/google-ads/api/reference/rpc/v21/CustomParameter), as shown in the following\nexample: \n\n url_custom_parameters {\n key {\n value: \"promocode\"\n }\n value {\n value: \"NYC123\"\n }\n }\n url_custom_parameters {\n key {\n value: \"season\"\n }\n value {\n value: \"spring\"\n }\n }\n\nThe following query retrieves the URL custom parameters from all search ads: \n\n SELECT\n ad_group.name,\n ad_group.url_custom_parameters\n FROM ad_group\n WHERE ad_group.type = SEARCH_STANDARD"]]