Rapporti
Mantieni tutto organizzato con le raccolte
Salva e classifica i contenuti in base alle tue preferenze.
La risorsa dynamic_search_ads_search_term_view
fornisce statistiche sugli annunci dinamici della rete di ricerca (DSA) in base ai termini di ricerca. Il campo search_term
contiene tutte le query corrispondenti che hanno generato risultati.
Nel seguente esempio, la query GAQL recupera i dati sul rendimento dell'ultimo
mese:
SELECT
dynamic_search_ads_search_term_view.search_term,
metrics.clicks,
metrics.impressions,
segments.date,
metrics.cost_micros,
dynamic_search_ads_search_term_view.landing_page
FROM dynamic_search_ads_search_term_view
WHERE segments.date DURING LAST_MONTH
| Termine di ricerca |
Clic |
Impressioni |
Data |
Costo |
URL pagina di destinazione |
| mars luxury |
0 |
20 |
20/02/2024 |
0 |
http://example.com/LuxuryMarsCruises |
| mars luxury |
0 |
14 |
21/02/2024 |
0 |
http://example.com/LuxuryMarsCruises |
| low cost mars |
0 |
24 |
20/02/2024 |
0 |
http://example.com/MarsOnABudget |
| low cost mars |
0 |
18 |
21/02/2024 |
0 |
http://example.com/MarsOnABudget |
| mars landmarks |
0 |
130 |
21/02/2024 |
0 |
http://example.com/MajorTouristSpots |
| mars funny face |
0 |
44 |
21/02/2024 |
0 |
http://example.com/MajorTouristSpots |
| sicurezza dei viaggi spaziali |
1 |
3 |
20/02/2024 |
0,05 |
http://example.com/ButIsItSafe |
| mars departure points |
0 |
11 |
21/02/2024 |
0 |
http://example.com/HowToGetToMars |
| spiagge di marte |
0 |
24 |
20/02/2024 |
0 |
http://example.com/MarsBeachVacations |
| spiagge di marte |
0 |
39 |
21/02/2024 |
0 |
http://example.com/MarsBeachVacations |
| mars canyoning |
0 |
23 |
21/02/2024 |
0 |
http://example.com/DayTripsAndActivities |
Salvo quando diversamente specificato, i contenuti di questa pagina sono concessi in base alla licenza Creative Commons Attribution 4.0, mentre gli esempi di codice sono concessi in base alla licenza Apache 2.0. Per ulteriori dettagli, consulta le norme del sito di Google Developers. Java è un marchio registrato di Oracle e/o delle sue consociate.
Ultimo aggiornamento 2025-08-26 UTC.
[null,null,["Ultimo aggiornamento 2025-08-26 UTC."],[[["\u003cp\u003eThe \u003ccode\u003edynamic_search_ads_search_term_view\u003c/code\u003e resource provides statistics for Dynamic Search Ads (DSAs) based on user search terms.\u003c/p\u003e\n"],["\u003cp\u003eThe \u003ccode\u003esearch_term\u003c/code\u003e field shows the queries that triggered your ads and led to impressions or clicks.\u003c/p\u003e\n"],["\u003cp\u003eYou can use GAQL queries to retrieve performance data, like clicks, impressions, cost, and landing page, for specific periods, such as the last month, based on search terms.\u003c/p\u003e\n"],["\u003cp\u003eThe example provided demonstrates how to use a GAQL query to retrieve DSA performance metrics for the previous month.\u003c/p\u003e\n"]]],[],null,["# Reporting\n\nThe [`dynamic_search_ads_search_term_view`](/google-ads/api/fields/v21/dynamic_search_ads_search_term_view)\nresource provides Dynamic Search Ads (DSAs) [statistics based on search\nterms](//support.google.com/google-ads/answer/9054156). The `search_term` field\ncontains any matching queries that generated results.\n\nIn the following example, the GAQL query retrieves performance for the last\nmonth: \n\n SELECT\n dynamic_search_ads_search_term_view.search_term,\n metrics.clicks,\n metrics.impressions,\n segments.date,\n metrics.cost_micros,\n dynamic_search_ads_search_term_view.landing_page\n FROM dynamic_search_ads_search_term_view\n WHERE segments.date DURING LAST_MONTH\n\n| Search term | Clicks | Impressions | Date | Cost | Landing Page URL |\n|-----------------------|--------|-------------|-----------|------|------------------------------------------|\n| mars luxury | 0 | 20 | 2/20/2024 | 0 | http://example.com/LuxuryMarsCruises |\n| mars luxury | 0 | 14 | 2/21/2024 | 0 | http://example.com/LuxuryMarsCruises |\n| low cost mars | 0 | 24 | 2/20/2024 | 0 | http://example.com/MarsOnABudget |\n| low cost mars | 0 | 18 | 2/21/2024 | 0 | http://example.com/MarsOnABudget |\n| mars landmarks | 0 | 130 | 2/21/2024 | 0 | http://example.com/MajorTouristSpots |\n| mars funny face | 0 | 44 | 2/21/2024 | 0 | http://example.com/MajorTouristSpots |\n| space travel safety | 1 | 3 | 2/20/2024 | 0.05 | http://example.com/ButIsItSafe |\n| mars departure points | 0 | 11 | 2/21/2024 | 0 | http://example.com/HowToGetToMars |\n| mars beaches | 0 | 24 | 2/20/2024 | 0 | http://example.com/MarsBeachVacations |\n| mars beaches | 0 | 39 | 2/21/2024 | 0 | http://example.com/MarsBeachVacations |\n| mars canyoning | 0 | 23 | 2/21/2024 | 0 | http://example.com/DayTripsAndActivities |"]]
