Google Ads Sorgu Dili Dil Bilgisi
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Video: Sorguları Doğrulama
Google Ads Query Language gramer referansını (normal ifade gösteriminde) aşağıda bulabilirsiniz:
Query -> SelectClause FromClause WhereClause? OrderByClause?
LimitClause? ParametersClause?
SelectClause -> SELECT FieldName (, FieldName)*
FromClause -> FROM ResourceName
WhereClause -> WHERE Condition (AND Condition)*
OrderByClause -> ORDER BY Ordering (, Ordering)*
LimitClause -> LIMIT PositiveInteger
ParametersClause -> PARAMETERS Literal = Value (, Literal = Value)*
Condition -> FieldName Operator Value
Operator -> = | != | > | >= | < | <= | IN | NOT IN |
LIKE | NOT LIKE | CONTAINS ANY | CONTAINS ALL |
CONTAINS NONE | IS NULL | IS NOT NULL | DURING |
BETWEEN | REGEXP_MATCH | NOT REGEXP_MATCH
Value -> Literal | LiteralList | Number | NumberList | String |
StringList | Function
Ordering -> FieldName (ASC | DESC)?
FieldName -> [a-z] ([a-zA-Z0-9._])*
ResourceName -> [a-z] ([a-zA-Z_])*
StringList -> ( String (, String)* )
LiteralList -> ( Literal (, Literal)* )
NumberList -> ( Number (, Number)* )
PositiveInteger -> [1-9] ([0-9])*
Number -> -? [0-9]+ (. [0-9] [0-9]*)?
String -> (' Char* ') | (" Char* ")
Literal -> [a-zA-Z0-9_]*
Function -> LAST_14_DAYS | LAST_30_DAYS | LAST_7_DAYS |
LAST_BUSINESS_WEEK | LAST_MONTH | LAST_WEEK_MON_SUN |
LAST_WEEK_SUN_SAT | THIS_MONTH | THIS_WEEK_MON_TODAY |
THIS_WEEK_SUN_TODAY | TODAY | YESTERDAY
?isteğe bağlı bir öğeyi belirtir
* sıfır veya daha fazla, + ise bir veya daha fazla anlamına gelir
(xxxxxx) gruplandırmayı belirtir
[a-z0-9] karakter aralıklarını ifade eder
| "veya" anlamına gelir.
Kurallar ve sınırlamalar
REGEXP_MATCH operatörü RE2 söz dizimini kullanır.
LIKE operatörünü kullanarak [, ], % veya _ değişmez değerini eşleştirmek için karakteri köşeli parantez içine alın. Örneğin, aşağıdaki koşul, [Earth_to_Mars] ile başlayan tüm campaign.name değerleriyle eşleşir:
campaign.name LIKE '[[]Earth[_]to[_]Mars[]]%'
LIKE operatörü yalnızca bir dize alanında kullanılabilir, dizide kullanılamaz.
Aksi belirtilmediği sürece bu sayfanın içeriği Creative Commons Atıf 4.0 Lisansı altında ve kod örnekleri Apache 2.0 Lisansı altında lisanslanmıştır. Ayrıntılı bilgi için Google Developers Site Politikaları'na göz atın. Java, Oracle ve/veya satış ortaklarının tescilli ticari markasıdır.
Son güncelleme tarihi: 2025-08-27 UTC.
[null,null,["Son güncelleme tarihi: 2025-08-27 UTC."],[[["\u003cp\u003eGoogle Ads Query Language (GAQL) uses a specific syntax to construct queries for retrieving data from Google Ads accounts, similar to SQL.\u003c/p\u003e\n"],["\u003cp\u003eGAQL supports various clauses like \u003ccode\u003eSELECT\u003c/code\u003e, \u003ccode\u003eFROM\u003c/code\u003e, \u003ccode\u003eWHERE\u003c/code\u003e, \u003ccode\u003eORDER BY\u003c/code\u003e, \u003ccode\u003eLIMIT\u003c/code\u003e, and \u003ccode\u003ePARAMETERS\u003c/code\u003e for data manipulation.\u003c/p\u003e\n"],["\u003cp\u003eThe \u003ccode\u003eWHERE\u003c/code\u003e clause allows filtering data based on conditions using operators like \u003ccode\u003e=\u003c/code\u003e, \u003ccode\u003e!=\u003c/code\u003e, \u003ccode\u003e>\u003c/code\u003e, \u003ccode\u003e<\u003c/code\u003e, \u003ccode\u003eIN\u003c/code\u003e, \u003ccode\u003eLIKE\u003c/code\u003e, \u003ccode\u003eCONTAINS\u003c/code\u003e, and others.\u003c/p\u003e\n"],["\u003cp\u003eGAQL provides built-in functions such as \u003ccode\u003eLAST_14_DAYS\u003c/code\u003e, \u003ccode\u003eTHIS_MONTH\u003c/code\u003e, \u003ccode\u003eTODAY\u003c/code\u003e, etc., for convenient date range selection within queries.\u003c/p\u003e\n"],["\u003cp\u003eWhen using operators like \u003ccode\u003eLIKE\u003c/code\u003e, special characters need to be escaped with square brackets for literal matching.\u003c/p\u003e\n"]]],[],null,["# Google Ads Query Language Grammar\n\nondemand_video\n[Video: Validating Queries](https://www.youtube.com/watch?v=pBpFEaXvADY&list=None&start=11)\n\nHere is the Google Ads Query Language grammar reference (in regular expression notation): \n\n```googlesql\nQuery -\u003e SelectClause FromClause WhereClause? OrderByClause?\n LimitClause? ParametersClause?\nSelectClause -\u003e SELECT FieldName (, FieldName)*\nFromClause -\u003e FROM ResourceName\nWhereClause -\u003e WHERE Condition (AND Condition)*\nOrderByClause -\u003e ORDER BY Ordering (, Ordering)*\nLimitClause -\u003e LIMIT PositiveInteger\nParametersClause -\u003e PARAMETERS Literal = Value (, Literal = Value)*\n\nCondition -\u003e FieldName Operator Value\nOperator -\u003e = | != | \u003e | \u003e= | \u003c | \u003c= | IN | NOT IN |\n LIKE | NOT LIKE | CONTAINS ANY | CONTAINS ALL |\n CONTAINS NONE | IS NULL | IS NOT NULL | DURING |\n BETWEEN | REGEXP_MATCH | NOT REGEXP_MATCH\nValue -\u003e Literal | LiteralList | Number | NumberList | String |\n StringList | Function\nOrdering -\u003e FieldName (ASC | DESC)?\n\nFieldName -\u003e [a-z] ([a-zA-Z0-9._])*\nResourceName -\u003e [a-z] ([a-zA-Z_])*\n\nStringList -\u003e ( String (, String)* )\nLiteralList -\u003e ( Literal (, Literal)* )\nNumberList -\u003e ( Number (, Number)* )\n\nPositiveInteger -\u003e [1-9] ([0-9])*\nNumber -\u003e -? [0-9]+ (. [0-9] [0-9]*)?\nString -\u003e (' Char* ') | (\" Char* \")\nLiteral -\u003e [a-zA-Z0-9_]*\n\nFunction -\u003e LAST_14_DAYS | LAST_30_DAYS | LAST_7_DAYS |\n LAST_BUSINESS_WEEK | LAST_MONTH | LAST_WEEK_MON_SUN |\n LAST_WEEK_SUN_SAT | THIS_MONTH | THIS_WEEK_MON_TODAY |\n THIS_WEEK_SUN_TODAY | TODAY | YESTERDAY\n```\n\n`?`indicates an optional element \n\n`*` means zero or more; `+` means one or more \n\n`(xxxxxx)` indicates a grouping \n\n`[a-z0-9]` signifies character ranges \n\n`|` stands for \"or\"\n\nRules and limitations\n---------------------\n\n- The `REGEXP_MATCH` operator uses [RE2\n syntax](//github.com/google/re2/wiki/Syntax).\n\n- To match a literal `[`, `]`, `%`, or `_` using the `LIKE` operator, surround\n the character in square brackets. For example, the following condition matches\n all `campaign.name` values that start with `[Earth_to_Mars]`:\n\n campaign.name LIKE '[[]Earth[_]to[_]Mars[]]%'\n\n- The `LIKE` operator can only be used on a string field, not an array."]]
