發出 API 呼叫

本指南需要在先前步驟中設定的幾項必要條件。如果您尚未完成前言,請先完成前言。

本指南也使用重新整理權杖,這是一種工作流程,使用者只要具備 Google Ads 帳戶的足夠存取權,即可在一次性設定中授權您的應用程式,以便對帳戶發出離線 API 呼叫,而無須再經過使用者介入。您可以使用重新整理權杖建立離線工作流程 (例如 Cron 工作或資料管道),以及互動式工作流程 (例如網頁或行動應用程式)。

擷取更新權杖

Google Ads API 使用 OAuth 2.0 做為授權機制。根據預設,OAuth 2.0 驗證會發出存取權杖,這項權杖會在一段時間後失效。如要自動續約存取權杖,請改為發出重新整理權杖

oauth2l

  1. 執行 oauth2l 工具產生更新權杖:

    oauth2l fetch --credentials credentials.json --scope adwords \
        --output_format refresh_token

    credentials.json 檔案來自上一個步驟

  2. oauth2l 指令會在新瀏覽器視窗中開啟 Google 帳戶登入視窗,並引導您完成 OAuth 2.0 驗證步驟。

    請務必使用您在指定登入客戶 ID 的步驟中所提供的電子郵件地址登入。

    如果應用程式未經驗證,您可能會看到警告畫面。在這種情況下,您可以放心點選「顯示進階」連結,然後點選「前往 PROJECT_NAME (未驗證)」選項。

  3. 驗證範圍後,按一下「Continue」按鈕授予權限。

    瀏覽器會顯示以下文字的提示:

    Authorization code granted. Close this tab.
    

    oauth2l 指令會輸出以下 JSON 程式碼片段:

    {
      "client_id": "******.apps.googleusercontent.com",
      "client_secret": "******",
      "token_uri": "https://oauth2.googleapis.com/token",
      "auth_uri": "https://accounts.google.com/o/oauth2/auth",
      "refresh_token": "******",
      "type": "authorized_user"
    }
    

gcloud CLI

  1. 執行 gcloud CLI 工具,產生重新整理權杖:

    gcloud auth application-default \
      login --scopes=https://www.googleapis.com/auth/adwords,https://www.googleapis.com/auth/cloud-platform \
      --client-id-file=<path_to_credentials.json>

    credentials.json 檔案來自上一個步驟

  2. gcloud 指令會在新瀏覽器視窗中開啟 Google 帳戶登入視窗,並引導您完成 OAuth 2.0 驗證步驟。

    請務必使用您在指定登入客戶 ID 的步驟中所提供的電子郵件地址登入。

    如果應用程式未經驗證,您可能會看到警告畫面。在這種情況下,您可以放心點選「顯示進階」連結,然後點選「前往 PROJECT_NAME (未驗證)」選項。

  3. 驗證範圍後,按一下「Continue」按鈕授予權限。

    瀏覽器會前往 https://cloud.google.com/sdk/auth_success,表示驗證成功。

    Authorization code granted. Close this tab.
    

    gcloud 指令會輸出以下內容:

    Credentials saved to file: [/****/.config/gcloud/application_default_credentials.json]
    

    接著開啟 application_default_credentials.json 檔案。內容應類似於以下內容:

    {
      "account": "",
      "client_id": "******.apps.googleusercontent.com",
      "client_secret": "******",
      "refresh_token": "******",
      "type": "authorized_user",
      "universe_domain": "googleapis.com"
    }
    

其他

如果您想改用 curl 或自己的 HTTP 用戶端,請參閱在行動版和電腦版應用程式中使用 OAuth 2.0 一文的範例。

發出 API 呼叫

請選取所需用戶端,瞭解如何發出 API 呼叫:

Java

用戶端程式庫構件會發布至 Maven Central 存放區。將用戶端程式庫新增為專案的依附元件,如下所示:

Maven 依附元件如下:

<dependency>
  <groupId>com.google.api-ads</groupId>
  <artifactId>google-ads</artifactId>
  <version>34.0.0</version>
</dependency>

Gradle 依附元件如下:

implementation 'com.google.api-ads:google-ads:34.0.0'

建立含有下列內容的 ~/ads.properties 檔案:

api.googleads.clientId=INSERT_CLIENT_ID_HERE
api.googleads.clientSecret=INSERT_CLIENT_SECRET_HERE
api.googleads.refreshToken=INSERT_REFRESH_TOKEN_HERE
api.googleads.developerToken=INSERT_DEVELOPER_TOKEN_HERE
api.googleads.loginCustomerId=INSERT_LOGIN_CUSTOMER_ID_HERE

建立 GoogleAdsClient 物件,如下所示:

GoogleAdsClient googleAdsClient = null;
try {
  googleAdsClient = GoogleAdsClient.newBuilder().fromPropertiesFile().build();
} catch (FileNotFoundException fnfe) {
  System.err.printf(
      "Failed to load GoogleAdsClient configuration from file. Exception: %s%n",
      fnfe);
  System.exit(1);
} catch (IOException ioe) {
  System.err.printf("Failed to create GoogleAdsClient. Exception: %s%n", ioe);
  System.exit(1);
}

接著,請使用 GoogleAdsService.SearchStream 方法執行廣告活動報表,擷取帳戶中的廣告活動。本指南不涵蓋回報的詳細資訊。

    private void runExample(GoogleAdsClient googleAdsClient, long customerId) {
  try (GoogleAdsServiceClient googleAdsServiceClient =
      googleAdsClient.getLatestVersion().createGoogleAdsServiceClient()) {
    String query = "SELECT campaign.id, campaign.name FROM campaign ORDER BY campaign.id";
    // Constructs the SearchGoogleAdsStreamRequest.
    SearchGoogleAdsStreamRequest request =
        SearchGoogleAdsStreamRequest.newBuilder()
            .setCustomerId(Long.toString(customerId))
            .setQuery(query)
            .build();

    // Creates and issues a search Google Ads stream request that will retrieve all campaigns.
    ServerStream<SearchGoogleAdsStreamResponse> stream =
        googleAdsServiceClient.searchStreamCallable().call(request);

    // Iterates through and prints all of the results in the stream response.
    for (SearchGoogleAdsStreamResponse response : stream) {
      for (GoogleAdsRow googleAdsRow : response.getResultsList()) {
        System.out.printf(
            "Campaign with ID %d and name '%s' was found.%n",
            googleAdsRow.getCampaign().getId(), googleAdsRow.getCampaign().getName());
      }
    }
  }
}

C#

用戶端程式庫套件會發布至 Nuget.org 存放區。首先,請將 nuget 參照新增至 Google.Ads.GoogleAds 套件。

dotnet add package Google.Ads.GoogleAds --version 18.1.0

使用相關設定建立 GoogleAdsConfig 物件,然後使用該物件建立 GoogleAdsClient 物件。

GoogleAdsConfig config = new GoogleAdsConfig()
{
    DeveloperToken = "******",
    OAuth2Mode = "APPLICATION",
    OAuth2ClientId = "******.apps.googleusercontent.com",
    OAuth2ClientSecret = "******",
    OAuth2RefreshToken = "******",
    LoginCustomerId = ******
};
GoogleAdsClient client = new GoogleAdsClient(config);

接著,請使用 GoogleAdsService.SearchStream 方法執行廣告活動報表,擷取帳戶中的廣告活動。本指南不涵蓋回報的詳細資訊。

    public void Run(GoogleAdsClient client, long customerId)
{
    // Get the GoogleAdsService.
    GoogleAdsServiceClient googleAdsService = client.GetService(
        Services.V18.GoogleAdsService);

    // Create a query that will retrieve all campaigns.
    string query = @"SELECT
                    campaign.id,
                    campaign.name,
                    campaign.network_settings.target_content_network
                FROM campaign
                ORDER BY campaign.id";

    try
    {
        // Issue a search request.
        googleAdsService.SearchStream(customerId.ToString(), query,
            delegate (SearchGoogleAdsStreamResponse resp)
            {
                foreach (GoogleAdsRow googleAdsRow in resp.Results)
                {
                    Console.WriteLine("Campaign with ID {0} and name '{1}' was found.",
                        googleAdsRow.Campaign.Id, googleAdsRow.Campaign.Name);
                }
            }
        );
    }
    catch (GoogleAdsException e)
    {
        Console.WriteLine("Failure:");
        Console.WriteLine($"Message: {e.Message}");
        Console.WriteLine($"Failure: {e.Failure}");
        Console.WriteLine($"Request ID: {e.RequestId}");
        throw;
    }
}

PHP

用戶端程式庫套件會發布至 Packagist 存放區。變更為專案的根目錄,然後執行下列指令,即可在專案根目錄的 vendor/ 目錄中安裝程式庫及其所有依附元件。

composer require googleads/google-ads-php:25.0.0

從 GitHub 存放區複製 google_ads_php.ini 檔案,然後修改檔案以納入您的憑證。

[GOOGLE_ADS]
developerToken = "INSERT_DEVELOPER_TOKEN_HERE"
loginCustomerId = "INSERT_LOGIN_CUSTOMER_ID_HERE"

[OAUTH2]
clientId = "INSERT_OAUTH2_CLIENT_ID_HERE"
clientSecret = "INSERT_OAUTH2_CLIENT_SECRET_HERE"
refreshToken = "INSERT_OAUTH2_REFRESH_TOKEN_HERE"

建立 GoogleAdsClient 物件的例項。

$oAuth2Credential = (new OAuth2TokenBuilder())
    ->fromFile('/path/to/google_ads_php.ini')
    ->build();

$googleAdsClient = (new GoogleAdsClientBuilder())
    ->fromFile('/path/to/google_ads_php.ini')
    ->withOAuth2Credential($oAuth2Credential)
    ->build();

接著,請使用 GoogleAdsService.SearchStream 方法執行廣告活動報表,擷取帳戶中的廣告活動。本指南不涵蓋回報的詳細資訊。

    public static function runExample(GoogleAdsClient $googleAdsClient, int $customerId)
{
    $googleAdsServiceClient = $googleAdsClient->getGoogleAdsServiceClient();
    // Creates a query that retrieves all campaigns.
    $query = 'SELECT campaign.id, campaign.name FROM campaign ORDER BY campaign.id';
    // Issues a search stream request.
    /** @var GoogleAdsServerStreamDecorator $stream */
    $stream = $googleAdsServiceClient->searchStream(
        SearchGoogleAdsStreamRequest::build($customerId, $query)
    );

    // Iterates over all rows in all messages and prints the requested field values for
    // the campaign in each row.
    foreach ($stream->iterateAllElements() as $googleAdsRow) {
        /** @var GoogleAdsRow $googleAdsRow */
        printf(
            "Campaign with ID %d and name '%s' was found.%s",
            $googleAdsRow->getCampaign()->getId(),
            $googleAdsRow->getCampaign()->getName(),
            PHP_EOL
        );
    }
}

Python

用戶端程式庫會在 PyPI 上發布,可使用 pip 指令安裝,如下所示:

python -m pip install google-ads==21.3.0

從 GitHub 存放區複製 google-ads.yaml 檔案,然後修改檔案以納入您的憑證。

client_id: INSERT_OAUTH2_CLIENT_ID_HERE
client_secret: INSERT_OAUTH2_CLIENT_SECRET_HERE
refresh_token: INSERT_REFRESH_TOKEN_HERE
developer_token: INSERT_DEVELOPER_TOKEN_HERE
login_customer_id: INSERT_LOGIN_CUSTOMER_ID_HERE

呼叫 GoogleAdsClient.load_from_storage 方法來建立 GoogleAdsClient 例項。在呼叫 google-ads.yaml 時,將路徑做為字串傳遞至方法:

from google.ads.googleads.client import GoogleAdsClient
client = GoogleAdsClient.load_from_storage("path/to/google-ads.yaml")

接著,請使用 GoogleAdsService.SearchStream 方法執行廣告活動報表,擷取帳戶中的廣告活動。本指南不涵蓋回報的詳細資訊。

def main(client, customer_id):
    ga_service = client.get_service("GoogleAdsService")

    query = """
        SELECT
          campaign.id,
          campaign.name
        FROM campaign
        ORDER BY campaign.id"""

    # Issues a search request using streaming.
    stream = ga_service.search_stream(customer_id=customer_id, query=query)

    for batch in stream:
        for row in batch.results:
            print(
                f"Campaign with ID {row.campaign.id} and name "
                f'"{row.campaign.name}" was found.'
            )

小茹

用戶端程式庫的 Ruby 寶石會發布至 Rubygems gem 主機網站。建議使用 Bundler 安裝。在 Gemfile 中新增一行:

gem 'google-ads-googleads', '~> 30.0.0'

接著執行:

bundle install

從 GitHub 存放區複製 google_ads_config.rb 檔案,然後修改檔案以納入您的憑證。

Google::Ads::GoogleAds::Config.new do |c|
  c.client_id = 'INSERT_CLIENT_ID_HERE'
  c.client_secret = 'INSERT_CLIENT_SECRET_HERE'
  c.refresh_token = 'INSERT_REFRESH_TOKEN_HERE'
  c.developer_token = 'INSERT_DEVELOPER_TOKEN_HERE'
  c.login_customer_id = 'INSERT_LOGIN_CUSTOMER_ID_HERE'
end

傳遞儲存此檔案的位置路徑,建立 GoogleAdsClient 例項。

client = Google::Ads::GoogleAds::GoogleAdsClient.new('path/to/google_ads_config.rb')

接著,請使用 GoogleAdsService.SearchStream 方法執行廣告活動報表,擷取帳戶中的廣告活動。本指南不涵蓋回報的詳細資訊。

    def get_campaigns(customer_id)
  # GoogleAdsClient will read a config file from
  # ENV['HOME']/google_ads_config.rb when called without parameters
  client = Google::Ads::GoogleAds::GoogleAdsClient.new

  responses = client.service.google_ads.search_stream(
    customer_id: customer_id,
    query: 'SELECT campaign.id, campaign.name FROM campaign ORDER BY campaign.id',
  )

  responses.each do |response|
    response.results.each do |row|
      puts "Campaign with ID #{row.campaign.id} and name '#{row.campaign.name}' was found."
    end
  end
end

Perl

這個程式庫會在 CPAN 上發布。請先在所選目錄中複製 google-ads-perl 存放區。

git clone https://github.com/googleads/google-ads-perl.git

切換至 google-ads-perl 目錄,然後在命令提示字元視窗中執行下列指令,安裝使用程式庫所需的所有依附元件。

cd google-ads-perl
cpan install Module::Build
perl Build.PL
perl Build installdeps

從 GitHub 存放區複製 googleads.properties 檔案,然後修改檔案以納入您的憑證。

clientId=INSERT_OAUTH2_CLIENT_ID_HERE
clientSecret=INSERT_OAUTH2_CLIENT_SECRET_HERE
refreshToken=INSERT_OAUTH2_REFRESH_TOKEN_HERE
developerToken=INSERT_DEVELOPER_TOKEN_HERE
loginCustomerId=INSERT_LOGIN_CUSTOMER_ID_HERE

傳遞檔案儲存位置的路徑,建立 Client 例項。

my $properties_file = "/path/to/googleads.properties";

my $api_client = Google::Ads::GoogleAds::Client->new({
  properties_file => $properties_file
});

接著,請使用 GoogleAdsService.SearchStream 方法執行廣告活動報表,擷取帳戶中的廣告活動。本指南不涵蓋回報的詳細資訊。

    sub get_campaigns {
  my ($api_client, $customer_id) = @_;

  # Create a search Google Ads stream request that will retrieve all campaigns.
  my $search_stream_request =
    Google::Ads::GoogleAds::V18::Services::GoogleAdsService::SearchGoogleAdsStreamRequest
    ->new({
      customerId => $customer_id,
      query      =>
        "SELECT campaign.id, campaign.name FROM campaign ORDER BY campaign.id"
    });

  # Get the GoogleAdsService.
  my $google_ads_service = $api_client->GoogleAdsService();

  my $search_stream_handler =
    Google::Ads::GoogleAds::Utils::SearchStreamHandler->new({
      service => $google_ads_service,
      request => $search_stream_request
    });

  # Issue a search request and process the stream response to print the requested
  # field values for the campaign in each row.
  $search_stream_handler->process_contents(
    sub {
      my $google_ads_row = shift;
      printf "Campaign with ID %d and name '%s' was found.\n",
        $google_ads_row->{campaign}{id}, $google_ads_row->{campaign}{name};
    });

  return 1;
}

REST

首先,請使用 HTTP 用戶端擷取 OAuth 2.0 存取權杖。本指南會使用 curl 指令。

curl \
  --data "grant_type=refresh_token" \
  --data "client_id=CLIENT_ID" \
  --data "client_secret=CLIENT_SECRET" \
  --data "refresh_token=REFRESH_TOKEN" \
  https://www.googleapis.com/oauth2/v3/token

接著,請使用 GoogleAdsService.SearchStream 方法執行廣告活動報表,擷取帳戶中的廣告活動。本指南不涵蓋回報的詳細資訊。

curl -i -X POST https://googleads.googleapis.com/v18/customers/CUSTOMER_ID/googleAds:searchStream \
   -H "Content-Type: application/json" \
   -H "Authorization: Bearer ACCESS_TOKEN" \
   -H "developer-token: DEVELOPER_TOKEN" \
   -H "login-customer-id: LOGIN_CUSTOMER_ID" \
   --data-binary "@query.json"

query.json 的內容如下:

{
  "query": "SELECT campaign.id, campaign.name, campaign.network_settings.target_content_network FROM campaign ORDER BY campaign.id"
}