建立使用者名單

對於 expression_rule_user_list，還有其他區別需要注意。根據預設，Google Ads 會將規則項目群組中的所有規則項目AND合併。也就是說，至少一個規則項目群組中的每個規則項目都必須相符，規則才能將訪客新增至清單。這稱為「析取標準型式」，或 OR_OF_ANDS。

您也可以設定清單，只在每個規則項目群組中至少有一個規則項目符合條件時，才將訪客加入清單。這稱為「連接式標準形式」或 AND_OF_ORS，可透過使用 rule_type 欄位，為 expression_rule_user_list 使用。如果嘗試為 date_specific_rule_user_list 使用 AND_OF_ORS，就會發生錯誤。

接下來，您只需將上述規則項目群組合併為新的使用者清單即可。在這種情況下，我們會保留預設的 OR_OF_ANDS 功能，因為我們建立這些規則就是為了這個目的。

Java

FlexibleRuleUserListInfo flexibleRuleUserListInfo =
    FlexibleRuleUserListInfo.newBuilder()
        .setInclusiveRuleOperator(UserListFlexibleRuleOperator.AND)
        .addInclusiveOperands(
            FlexibleRuleOperandInfo.newBuilder()
                .setRule(
                    // The default rule_type for a UserListRuleInfo object is OR of ANDs
                    // (disjunctive normal form). That is, rule items will be ANDed together
                    // within rule item groups and the groups themselves will be ORed together.
                    UserListRuleInfo.newBuilder()
                        .addRuleItemGroups(checkoutDateRuleGroup)
                        .addRuleItemGroups(checkoutAndCartSizeRuleGroup))
                // Optional: includes a lookback window for this rule, in days.
                .setLookbackWindowDays(7L))
        .build();
SetUpAdvancedRemarketing.java

C#

FlexibleRuleUserListInfo flexibleRuleUserListInfo = new FlexibleRuleUserListInfo();
FlexibleRuleOperandInfo flexibleRuleOperandInfo = new FlexibleRuleOperandInfo() {
    Rule = new UserListRuleInfo()
};
flexibleRuleOperandInfo.Rule.RuleItemGroups.Add(checkoutAndCartSizeRuleGroup);
flexibleRuleOperandInfo.Rule.RuleItemGroups.Add(checkoutDateRuleGroup);
flexibleRuleUserListInfo.InclusiveOperands.Add(flexibleRuleOperandInfo);
SetUpAdvancedRemarketing.cs

PHP

$flexibleRuleUserListInfo = new FlexibleRuleUserListInfo([
    'inclusive_rule_operator' => UserListFlexibleRuleOperator::PBAND,
    'inclusive_operands' => [
        new FlexibleRuleOperandInfo([
            'rule' => new UserListRuleInfo([
                // The default rule_type for a UserListRuleInfo object is OR of ANDs
                // (disjunctive normal form). That is, rule items will be ANDed together
                // within rule item groups and the groups themselves will be ORed together.
                'rule_item_groups' => [
                    $checkoutAndCartSizeRuleGroup,
                    $checkoutDateRuleGroup
                ]
            ]),
            // Optionally add a lookback window for this rule, in days.
            'lookback_window_days' => 7
        ])
    ],
    'exclusive_operands' => []
]);
SetUpAdvancedRemarketing.php

Python

# Create a FlexibleRuleUserListInfo object, or a flexible rule
# representation of visitors with one or multiple actions.
# FlexibleRuleUserListInfo wraps UserListRuleInfo in a
# FlexibleRuleOperandInfo object that represents which user lists to
# include or exclude.
flexible_rule_user_list_info = (
    rule_based_user_list_info.flexible_rule_user_list
)
flexible_rule_user_list_info.inclusive_rule_operator = (
    client.enums.UserListFlexibleRuleOperatorEnum.AND
)
# The default rule_type for a UserListRuleInfo object is OR of
# ANDs (disjunctive normal form). That is, rule items will be
# ANDed together within rule item groups and the groups
# themselves will be ORed together.
rule_operand = client.get_type("FlexibleRuleOperandInfo")
rule_operand.rule.rule_item_groups.extend(
    [
        checkout_and_cart_size_rule_group,
        checkout_date_rule_group,
    ]
)
rule_operand.lookback_window_days = 7
flexible_rule_user_list_info.inclusive_operands.append(rule_operand)
set_up_advanced_remarketing.py

小茹

r.flexible_rule_user_list = client.resource.flexible_rule_user_list_info do |frul|
  frul.inclusive_rule_operator = :AND
  frul.inclusive_operands << client.resource.flexible_rule_operand_info do |froi|
    froi.rule = client.resource.user_list_rule_info do |info|
      info.rule_item_groups += [checkout_date_rule_group, checkout_and_cart_size_rule_group]
    end
    # Optionally include a lookback window for this rule, in days.
    froi.lookback_window_days = 7
  end
end
set_up_advanced_remarketing.rb

Perl

my $flexible_rule_user_list_info =
  Google::Ads::GoogleAds::V18::Common::FlexibleRuleUserListInfo->new({
    inclusiveRuleOperator => AND,
    inclusiveOperands     => [
      Google::Ads::GoogleAds::V18::Common::FlexibleRuleOperandInfo->new({
          rule => Google::Ads::GoogleAds::V18::Common::UserListRuleInfo->new({
              # The default rule_type for a UserListRuleInfo object is OR of
              # ANDs (disjunctive normal form). That is, rule items will be
              # ANDed together within rule item groups and the groups
              # themselves will be ORed together.
              ruleItemGroups => [
                $checkout_date_rule_group, $checkout_and_cart_size_rule_group
              ]}
          ),
          # Optionally include a lookback window for this rule, in days.
          lookback_window_days => 7
        })
    ],
    exclusiveOperands => []});
set_up_advanced_remarketing.pl

將過去的使用者納入清單

您也可以將過去的使用者納入以規則為準的使用者清單，方法是將使用者清單的 prepopulation_status 設為 REQUESTED，並定期檢查這個欄位的狀態，以監控非同步預先填入程序的進度。

這項操作只會加入過去 30 天內的舊使用者，具體取決於名單的會員資格期限和加入再行銷代碼的日期。要求處理完畢後，狀態會更新為 FINISHED，如果要求失敗，則會更新為 FAILED。

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