دریافت پیشنهادها نشان میدهد چگونه نمونهای از
SmartCampaignSuggestionInfo بسازید و فهرستی از
KeywordThemeInfo اشیا (از
SmartCampaignSuggestService.SuggestKeywordThemes،
KeywordThemeConstantService، یا
موضوعهای کلیدواژه آزاد) بسازید. در این مرحله، از آن
اشیاء KeywordThemeInfo بههمراه هدفیابی مکانی از
SmartCampaignSuggestionInfo خود استفاده کنید تا مجموعهای از
عملیات CampaignCriterion را برای «پویش هوشمند» ایجاد کنید.
در اینجا الزامات کلیدی برای معیارهای «پویش هوشمند» آورده شده است:
پویشهای هوشمند فقط از انواع معیار زیر پشتیبانی میکنند:
برای هدفیابی مکانی، اگر مکان مشخص نشده باشد، هدفیابی بهطور پیشفرض شامل همه مناطق میشود.
چندین معیار
locationمیتواند با «پویش هوشمند» مرتبط شود، اما فقط یک معیارproximityمیتواند استفاده شود.نمیتوانید از هر دو هدفیابی
locationوproximityدر یک پویش استفاده کنید (انجام این کارCriterionErrorرا برمیگرداند).
در مثال زیر، برای هر نمونه KeywordThemeInfo و هر نمونه LocationInfo در suggestion_info.location_list.locations، یک عملیات CampaignCriterion ایجاد میشود و فیلد campaign روی نام منبع موقت اختصاصدادهشده به پویش در مرحله قبلی تنظیم میشود.
جاوا
/** * Creates {@link com.google.ads.googleads.v26.resources.CampaignCriterion} operations for add * each {@link KeywordThemeInfo}. */ private Collection<? extends MutateOperation> createCampaignCriterionOperations( long customerId, List<KeywordThemeInfo> keywordThemeInfos, SmartCampaignSuggestionInfo suggestionInfo) { List<MutateOperation> keywordThemeOperations = keywordThemeInfos.stream() .map( keywordTheme -> { MutateOperation.Builder builder = MutateOperation.newBuilder(); builder .getCampaignCriterionOperationBuilder() .getCreateBuilder() .setCampaign(ResourceNames.campaign(customerId, SMART_CAMPAIGN_TEMPORARY_ID)) .setKeywordTheme(keywordTheme); return builder.build(); }) .collect(Collectors.toList()); List<MutateOperation> locationOperations = suggestionInfo.getLocationList().getLocationsList().stream() .map( location -> { MutateOperation.Builder builder = MutateOperation.newBuilder(); builder .getCampaignCriterionOperationBuilder() .getCreateBuilder() .setCampaign(ResourceNames.campaign(customerId, SMART_CAMPAIGN_TEMPORARY_ID)) .setLocation(location); return builder.build(); }) .collect(Collectors.toList()); return Stream.concat(keywordThemeOperations.stream(), locationOperations.stream()) .collect(Collectors.toList()); }
C#
/// <summary> /// Creates a list of MutateOperations that create new campaign criteria. /// </summary> /// <param name="customerId">The Google Ads customer ID.</param> /// <param name="keywordThemeInfos">A list of KeywordThemeInfos.</param> /// <param name="suggestionInfo">A SmartCampaignSuggestionInfo instance.</param> /// <returns>A list of MutateOperations that create new campaign criteria.</returns> private IEnumerable<MutateOperation> CreateCampaignCriterionOperations(long customerId, IEnumerable<KeywordThemeInfo> keywordThemeInfos, SmartCampaignSuggestionInfo suggestionInfo) { List<MutateOperation> mutateOperations = keywordThemeInfos.Select( keywordThemeInfo => new MutateOperation { CampaignCriterionOperation = new CampaignCriterionOperation { Create = new CampaignCriterion { // Set the campaign ID to a temporary ID. Campaign = ResourceNames.Campaign( customerId, SMART_CAMPAIGN_TEMPORARY_ID), // Set the keyword theme to each KeywordThemeInfo in turn. KeywordTheme = keywordThemeInfo, } } }).ToList(); // Create a location criterion for each location in the suggestion info. mutateOperations.AddRange( suggestionInfo.LocationList.Locations.Select( locationInfo => new MutateOperation() { CampaignCriterionOperation = new CampaignCriterionOperation() { Create = new CampaignCriterion() { // Set the campaign ID to a temporary ID. Campaign = ResourceNames.Campaign(customerId, SMART_CAMPAIGN_TEMPORARY_ID), // Set the location to the given location. Location = locationInfo } } }).ToList() ); return mutateOperations; }
PHP
private static function createCampaignCriterionOperations( int $customerId, array $keywordThemeInfos, SmartCampaignSuggestionInfo $smartCampaignSuggestionInfo ): array { $operations = []; foreach ($keywordThemeInfos as $info) { // Creates the campaign criterion object. $campaignCriterion = new CampaignCriterion( [ // Sets the campaign ID to a temporary ID. 'campaign' => ResourceNames::forCampaign($customerId, self::SMART_CAMPAIGN_TEMPORARY_ID), // Sets the keyword theme to the given KeywordThemeInfo. 'keyword_theme' => $info ] ); // Creates the MutateOperation that creates the campaign criterion and adds it to the // list of operations. $operations[] = new MutateOperation( [ 'campaign_criterion_operation' => new CampaignCriterionOperation( [ 'create' => $campaignCriterion ] ) ] ); } // Create a location criterion for each location in the suggestion info object to add // corresponding location targeting to the Smart campaign. foreach ($smartCampaignSuggestionInfo->getLocationList()->getLocations() as $location) { // Creates the campaign criterion object. $campaignCriterion = new CampaignCriterion( [ // Sets the campaign ID to a temporary ID. 'campaign' => ResourceNames::forCampaign($customerId, self::SMART_CAMPAIGN_TEMPORARY_ID), // Set the location to the given location. 'location' => $location ] ); // Creates the MutateOperation that creates the campaign criterion and adds it to the // list of operations. $operations[] = new MutateOperation( [ 'campaign_criterion_operation' => new CampaignCriterionOperation( [ 'create' => $campaignCriterion ] ) ] ); } return $operations; }
Python
def create_campaign_criterion_operations( client: GoogleAdsClient, customer_id: str, keyword_theme_infos: List[KeywordThemeInfo], suggestion_info: SmartCampaignSuggestionInfo, ) -> List[MutateOperation]: """Creates a list of MutateOperations that create new campaign criteria. Args: client: an initialized GoogleAdsClient instance. customer_id: a client customer ID. keyword_theme_infos: a list of KeywordThemeInfos. suggestion_info: A SmartCampaignSuggestionInfo instance. Returns: a list of MutateOperations that create new campaign criteria. """ campaign_service: CampaignServiceClient = client.get_service( "CampaignService" ) operations: List[MutateOperation] = [] info: KeywordThemeInfo for info in keyword_theme_infos: mutate_operation: MutateOperation = client.get_type("MutateOperation") campaign_criterion_operation: CampaignCriterionOperation = ( mutate_operation.campaign_criterion_operation ) campaign_criterion: CampaignCriterion = ( campaign_criterion_operation.create ) # Set the campaign ID to a temporary ID. campaign_criterion.campaign = campaign_service.campaign_path( customer_id, _SMART_CAMPAIGN_TEMPORARY_ID ) # Set the keyword theme to the given KeywordThemeInfo. campaign_criterion.keyword_theme.CopyFrom(info) # Add the mutate operation to the list of other operations. operations.append(mutate_operation) # Create a location criterion for each location in the suggestion info # object to add corresponding location targeting to the Smart campaign location_info: LocationInfo for location_info in suggestion_info.location_list.locations: mutate_operation: MutateOperation = client.get_type("MutateOperation") campaign_criterion_operation: CampaignCriterionOperation = ( mutate_operation.campaign_criterion_operation ) campaign_criterion: CampaignCriterion = ( campaign_criterion_operation.create ) # Set the campaign ID to a temporary ID. campaign_criterion.campaign = campaign_service.campaign_path( customer_id, _SMART_CAMPAIGN_TEMPORARY_ID ) # Set the location to the given location. campaign_criterion.location.CopyFrom(location_info) # Add the mutate operation to the list of other operations. operations.append(mutate_operation) return operations
Ruby
# Creates a list of mutate_operations that create new campaign criteria. def create_campaign_criterion_operations( client, customer_id, keyword_theme_infos, suggestion_info) operations = [] keyword_theme_infos.each do |info| operations << client.operation.mutate do |m| m.campaign_criterion_operation = client.operation.create_resource.campaign_criterion do |cc| # Sets the campaign ID to a temporary ID. cc.campaign = client.path.campaign( customer_id, SMART_CAMPAIGN_TEMPORARY_ID) # Sets the keyword theme to the given keyword_theme_info. cc.keyword_theme = info end end end # Create a location criterion for each location in the suggestion info object # to add corresponding location targeting to the Smart campaign suggestion_info.location_list.locations.each do |location| operations << client.operation.mutate do |m| m.campaign_criterion_operation = client.operation.create_resource.campaign_criterion do |cc| # Sets the campaign ID to a temporary ID. cc.campaign = client.path.campaign( customer_id, SMART_CAMPAIGN_TEMPORARY_ID) # Sets the location to the given location. cc.location = location end end end operations end
پرل
# Creates a list of MutateOperations that create new campaign criteria. sub _create_campaign_criterion_operations { my ($customer_id, $keyword_theme_infos, $suggestion_info) = @_; my $campaign_criterion_operations = []; foreach my $keyword_theme_info (@$keyword_theme_infos) { push @$campaign_criterion_operations, Google::Ads::GoogleAds::V26::Services::GoogleAdsService::MutateOperation ->new({ campaignCriterionOperation => Google::Ads::GoogleAds::V26::Services::CampaignCriterionService::CampaignCriterionOperation ->new({ create => Google::Ads::GoogleAds::V26::Resources::CampaignCriterion->new({ # Set the campaign ID to a temporary ID. campaign => Google::Ads::GoogleAds::V26::Utils::ResourceNames::campaign( $customer_id, SMART_CAMPAIGN_TEMPORARY_ID ), # Set the keyword theme to the given KeywordThemeInfo. keywordTheme => $keyword_theme_info })})}); } # Create a location criterion for each location in the suggestion info object # to add corresponding location targeting to the Smart campaign. foreach my $location_info (@{$suggestion_info->{locationList}{locations}}) { push @$campaign_criterion_operations, Google::Ads::GoogleAds::V26::Services::GoogleAdsService::MutateOperation ->new({ campaignCriterionOperation => Google::Ads::GoogleAds::V26::Services::CampaignCriterionService::CampaignCriterionOperation ->new({ create => Google::Ads::GoogleAds::V26::Resources::CampaignCriterion->new({ # Set the campaign ID to a temporary ID. campaign => Google::Ads::GoogleAds::V26::Utils::ResourceNames::campaign( $customer_id, SMART_CAMPAIGN_TEMPORARY_ID ), # Set the location to the given location. location => $location_info })})}); } return $campaign_criterion_operations; }
فر کردن
معیارهای موضوع کلیدواژه منفی
برای هدفیابی منفی معیار پویش موضوع کلیدواژه در «پویش هوشمند»،
فیلد negative
CampaignCriterion را روی true تنظیم کنید و
موضوع کلیدواژه قالب آزاد را با تنظیم
فیلد free_form_keyword_theme در
نمونه KeywordThemeInfo مشخص کنید.
معیارهای موضوع کلیدواژه منفی با معیارهای موضوع کلیدواژه مثبت متفاوت است. درحالیکه معیار موضوع کلیدواژه مثبت بهطور خودکار گسترش مییابد تا معیارهای مشابه دیگر را هدفیابی کند، معیار موضوع کلیدواژه منفی فقط عبارت دقیق دادهشده را بهطور منفی هدفیابی میکند. این رفتار معادل رفتار کلیدواژه مطابقت عبارت منفی است.