新版 Search Console 现已闪亮登场
使用集合让一切井井有条
根据您的偏好保存内容并对其进行分类。
2018 年 1 月 8 日，星期一
几个月前，我们面向部分用户发布了新版 Search Console 的 Beta 版，以让他们抢先体验一下。现在，我们已开始面向所有 Search Console 用户发布此 Beta 版，以便每个人都能尝试利用这一经过简化的流程优化网站在 Google 搜索中的排名情况。相关功能将包括搜索效果报告、索引涵盖范围报告、AMP 状态报告和招聘信息报告。待您的网站在新版 Search Console 中准备就绪后，我们将会向您发送消息。
在新版 Search Console 的设计过程中，我们所采取的第一项举措是向其中添加了一些较受欢迎的功能（您现已可在处理相关主题的日常流程中使用这些功能）。但我们的功能添加工作尚未结束，因此在这一年里，我们将继续在新版 Search Console（Beta 版）中添加旧版 Search Console 中的功能。在新版 Search Console 就绪之前，这两个版本将会一直并存，且会通过导航栏中的链接互连，以便您轻松切换、随意使用。
新版 Search Console 完全是从零重建而成的：我们不仅专注于如何让其显示富有实用价值的分析洞见，而且创建了一个可逐步指导您修复各类未决问题的互动模型。我们还添加了可让您在所属组织内部分享报告的功能，以简化内部协作。
搜索效果：提供过去 16 个月的数据！
如果您喜欢使用“搜索分析”报告，那么您一定会爱上新推出的“搜索效果”报告。
多年来，用户一直希望我们能在“搜索分析”报告中涵盖更多数据。新报告可以提供过去 16 个月的数据，既有助于您更轻松地分析长期趋势，也方便您与去年同期的数据进行对比。在不久的将来，我们也会通过 Search Console API 提供这些数据。
索引涵盖范围：提供与 Google 索引编制相关的综合信息
更新后的“索引涵盖范围”报告有助于您深入了解 Google 索引对您网站上的网址的收录情况。该报告会显示已正确编入索引的网址、与潜在问题相关的警告，以及 Google 未将某些网址编入索引的原因。该报告是基于我们对新问题的跟踪功能生成的，该功能可在检测到新问题时向您发出提醒并帮助您监控相应的修复情况。
运作原理
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当展开某个具体问题的细目后，您将会看到您网站上有此问题的网址的示例。点击有问题的网址会使系统显示相应网页的详情，其中会包含可帮助您了解问题根源的诊断工具链接。
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对搜索问题的修复通常需要公司内部的多个团队共同参与。若想快速修复问题，关键就是要让合适的人有权查看与当前状态或已出现的问题相关的信息。现在，在新版 Search Console 的大多数报告中，您都可以使用报告顶部的分享按钮创建用于分享报告的链接，从而轻松地与合适的人分享报告信息。待解决问题后，您可以同样轻松地停用分享设置。
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新版 Search Console 还可帮助您验证问题修复效果，并帮助我们相应地更新索引。为此，请先选择一个被指出的问题，然后点击验证修复按钮。Google 随即便会按照更高的优先级抓取并重新处理受影响的网址，帮助您的网站很快回到正轨。
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“索引涵盖范围”报告非常适合已提交站点地图文件的网站。
Sitemap 文件是一种可让搜索引擎得知新网址和更新后的网址的绝佳方式。现在，一旦提交了 Sitemap 文件，您即可对“索引涵盖范围”报告中的数据应用站点地图过滤器，以便仅查看一系列确切的网址。
搜索增强选项：改善您的 AMP 网页和招聘信息网页
新版 Search Console 还旨在帮助您实现 AMP 和招聘信息等搜索增强选项（日后会支持更多选项）。这些报告会详细说明 Google 在相关主题中发现的具体错误以及就其发出的警告。这两类报告既具有“索引涵盖范围”报告的功能，也具有我们特意为它们额外添加的两项功能：
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第一项新功能用于在问题修复流程中更快速地提供反馈。该功能的工作原理是：在您点击验证修复按钮后运行多次即时测试。如果您的网页未通过相应测试，我们会立即通知您，否则我们会继续重新处理其余的受影响网页。
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第二项新功能用于在修复流程中提供正面反馈。该功能的工作原理是：使用一系列被确定为已修复的网址来扩展验证日志（以前仅包含未通过验证或可能仍在等待验证的网址）。
除了 AMP 报告，新版 Search Console 也会以类似的方式提供招聘信息报告。
如果您的网站上有招聘信息，您或许能直接通过 Google 招聘信息（目前仅面向部分地区提供）来显示这些信息。
欢迎提供反馈
如果没有辛勤的受信任测试人员的持续反馈，我们就不可能会取得目前的成就（为了说明他们的反馈如何帮助我们显著改善了 Search Console，我们会在后续博文中与您分享更多相关信息）。然而，您的持续反馈对我们也至关重要：如果您遇到了某些内容令您困惑/存在错误，或者发现了您非常喜欢的内容，请通过边栏中的反馈功能告诉我们。另请注意，新版 Search Console 的移动版体验仍在开发中。
在这篇博文的最后，我们想与您分享一项鼓舞人心的反馈（这项反馈是我们从一位最近一直在测试新版 Search Console 的用户那里获得的）：
“新版 Search Console 的用户体验设计简洁、布局合理，每一项内容都放置得恰到好处。
我甚至可以启动验证流程来检查我的修复情况，并让系统将所得出的结果以电子邮件通知的形式发送给我。这项功能为我们提供了莫大的帮助，使得我们成功修复了一些影响我们的网页且令人厌烦的 AMP 错误和警告。除此之外，‘搜索分析’报告现已扩展为涵盖过去 16 个月的数据，这对我们来说无疑是一项意义非凡的创举。”- DailyMail.com 首席产品官 Noah Szubski
有没有其他工具可让您的网站站长工作更轻松？请在评论区中告诉我们。您也可随时访问我们的网站站长帮助论坛，与他人探讨您的想法！
发布者：John Mueller、Ofir Roval 和 Hillel Maoz
如未另行说明，那么本页面中的内容已根据知识共享署名 4.0 许可获得了许可，并且代码示例已根据 Apache 2.0 许可获得了许可。有关详情，请参阅 Google 开发者网站政策。Java 是 Oracle 和/或其关联公司的注册商标。
[null,null,[],[[["\u003cp\u003eGoogle is releasing a new beta version of Search Console to all users, featuring a simplified process for optimizing website presence on Google Search.\u003c/p\u003e\n"],["\u003cp\u003eThis new Search Console (beta) includes functionalities like Search performance, Index Coverage, AMP status, and Job posting reports, with more to be added throughout the year.\u003c/p\u003e\n"],["\u003cp\u003eThe new Search Console is built to provide actionable insights, guide users through issue fixing, and simplify internal collaboration via report sharing.\u003c/p\u003e\n"],["\u003cp\u003eIt features an improved Search Performance report with 16 months of data, a comprehensive Index Coverage report with issue tracking, and enhanced Search Enhancements reports for AMP and Job Postings.\u003c/p\u003e\n"],["\u003cp\u003eGoogle encourages user feedback on the new Search Console to further improve its functionality and user experience.\u003c/p\u003e\n"]]],["Google is releasing the beta version of the new Search Console to all users, featuring Search Performance, Index Coverage, AMP status, and Job posting reports. This version offers side-by-side access with the classic version, allowing for interconnected use. Key improvements include 16 months of Search Performance data, an Index Coverage report with issue tracking, a \"validate fix\" feature, and shareable reports. Enhancements also target AMP and Job Postings, providing error details and validation testing. Feedback is encouraged for further development.\n"],null,["# Introducing the new Search Console\n\nMonday, January 08, 2018\n\n\nA few months ago we\n[released a beta version](/search/blog/2017/08/a-sneak-peek-at-two-experimental)\nof a new Search Console experience to a limited number of users. We are now starting to release\nthis beta version to all users of Search Console, so that everyone can explore this simplified\nprocess of optimizing a website's presence on Google Search. The functionality will include\n[Search performance](https://support.google.com/webmasters/answer/7576553),\n[Index Coverage](https://support.google.com/webmasters/answer/7440203),\n[AMP status](https://support.google.com/webmasters/answer/7450883), and\n[Job posting](https://support.google.com/webmasters/answer/7552505)\nreports. We will send a message once your site is ready in the new Search Console.\n\n\nWe started by adding some of the most popular functionality in the new Search Console (which can\nnow be used in your day-to-day flow of addressing these topics). We are not done yet, so over the\ncourse of the year the new Search Console (beta) will continue to add functionality from the\nclassic Search Console. Until the new Search Console is complete, **both versions will live\nside-by-side** and will be easily interconnected via links in the navigation bar, so you can\nuse both.\n\n\nThe new Search Console was rebuilt from the ground up by surfacing the most actionable insights\nand creating an interaction model which guides you through the process of fixing any pending\nissues. We've also added ability to share reports within your own organization in order to\nsimplify internal collaboration.\n\nSearch Performance: with 16 months of data!\n-------------------------------------------\n\n\nIf you've been a fan of Search Analytics, you'll love the new\n[Search Performance report](https://support.google.com/webmasters/answer/7576553).\nOver the years, users have been consistent in asking us for more data in Search Analytics. With\nthe new report, you'll have 16 months of data, to make analyzing longer-term trends easier and\nenable year-over-year comparisons. In the near future, this data will also be available via the\n[Search Console API](/webmaster-tools/search-console-api-original).\n\nIndex Coverage: a comprehensive view on Google's indexing\n---------------------------------------------------------\n\n\nThe updated\n[Index Coverage report](https://support.google.com/webmasters/answer/7440203)\ngives you insight into the indexing of URLs from your website. It shows correctly indexed URLs,\nwarnings about potential issues, and reasons why Google isn't indexing some URLs. The report is\nbuilt on our new Issue tracking functionality that alerts you when new issues are detected and\nhelps you monitor their fix.\n\nSo how does that work?\n\n1. When you drill down into a specific issue you will see a sample of URLs from your site. Clicking on error URLs brings up the **page details** with links to diagnostic-tools that help you understand what is the source of the problem.\n2. Fixing Search issues often involves multiple teams within a company. Giving the right people access to information about the current status, or about issues that have come up there, is critical to improving an implementation quickly. Now, within most reports in the new Search Console, you can do that with the **share button** on top of the report which will create a shareable link to the report. Once things are resolved, you can disable sharing just as easily.\n3. The new Search Console can also help you confirm that you've resolved an issue, and help us to update our index accordingly. To do this, select a flagged issue, and click **validate\n fix**. Google will then crawl and reprocess the affected URLs with a higher priority, helping your site to get back on track faster than ever.\n4. The Index Coverage report works best for sites that submit [sitemap files](https://support.google.com/webmasters/answer/183668). Sitemap files are a great way to let search engines know about new and updated URLs. Once you've submitted a sitemap file, you can now use the **sitemap filter** over the Index Coverage data, so that you're able to focus on an exact list of URLs.\n\nSearch Enhancements: improve your AMP and Job Postings pages\n------------------------------------------------------------\n\n\nThe new Search Console is also aimed at helping you implement Search Enhancements such as\n[AMP](https://support.google.com/webmasters/answer/7450883) and\n[Job Postings](https://support.google.com/webmasters/answer/7552505)\n(more to come). These reports provide details into the specific errors and warnings that Google\nidentified for these topics. In addition to the functionally described in the index coverage\nreport, we augmented the reports with two extra features:\n\n- The first feature is aimed at providing faster feedback in the process of fixing an issue. This is achieved by running several instantaneous tests once you click the **validate\n fix** button. If your pages don't pass this test we provide you with an immediate notification, otherwise we go ahead and reprocess the rest of the affected pages.\n- The second new feature is aimed at providing positive feedback during the fix process by expanding the **validation log** with a list of URLs that were identified as fixed (in addition to URLs that failed the validation or might still be pending).\n\n\nSimilar to the AMP report, the new Search Console provides a\n[Job postings report](https://support.google.com/webmasters/answer/7552505).\nIf you have jobs listings on your website, you may be eligible to have those shown directly\nthrough [Google for Jobs](/search/blog/2017/06/connect-to-job-seekers-with-google)\n(currently only available in certain locations).\n\nFeedback welcome\n----------------\n\n\nWe couldn't have gotten so far without the ongoing feedback from our diligent trusted testers (we\nplan to share more on how their feedback helped us dramatically improve Search Console). However,\n**your continued feedback is critical for us** : if there's something you find\nconfusing or wrong, or if there's something you really like, **please let us know through\nthe feedback feature** in the sidebar. Also note that the mobile experience in the new\nSearch Console is still a work in progress.\n\n\nWe want to end this blog sharing an encouraging response we got from a user who has been testing\nthe new Search Console recently:\n\u003e \"The UX of new Search Console is clean and well laid out, everything is where we expect it to be. I can even kick-off validation of my fixes and get email notifications with the result. It's been a massive help in fixing up some pesky AMP errors and warnings that were affecting pages on our site. On top of all this, the Search Analytics report now extends to 16 months of data which is a total game changer for us\" - Noah Szubski, Chief Product Officer, DailyMail.com\n\n\nAre there any other tools that would make your life as a webmaster easier? Let us know in the\ncomments here, and you can jump into our\n[webmaster help forums](https://support.google.com/webmasters/go/community)\nto discuss your ideas with others!\n\nPosted by [John Mueller](https://johnmu.com/), [Ofir Roval](https://www.linkedin.com/in/ofirroval/) and Hillel Maoz"]]
